Malaysia has become a thriving hub for fintech innovation, thanks to its strategic location, growing digital economy, and supportive regulatory framework.
With a young, tech-savvy population and high mobile penetration, Malaysia is well-positioned to drive financial inclusion and economic growth. The diverse fintech landscape includes payments, lending, wealth management, insurtech, and blockchain. As we progress through 2024, several fintech startups are making significant impacts.
Here are some of the rising fintech startups in Malaysia in 2024.
Swipey
Swipey is a Malaysian fintech startup revolutionizing expense management for SMEs.
It was founded in 2021 by Mohan Teagarajan and Rouvin Thiruchelvam.
Mohan, with 14 years at General Electric, saw the need for better financial management in Malaysia. Rouvin, an investment banker at CIMB, faced similar struggles with personal and business bills
Swipey provides real-time expense tracking, customizable spending limits, and detailed analytics, helping businesses streamline financial processes, enhance productivity, and focus on growth.
Vircle
Vircle is Malaysia’s first “child-safe” Visa prepaid card for kids, designed to teach money management.
It empowers kids to manage their finances under parental supervision.
The card offers features like spending limits, transaction monitoring, and savings goals, promoting responsible spending habits from a young age.
In 2023, Vircle secured seed funding from investors like Gobi Partners and Kumpulan Modal Perdana.
While Vircle is currently used in international schools, it’s goal is to introduce it to public schools across Malaysia, ensuring every child has access to the tools they need to thrive.
Ouch!
Ouch! offers straightforward takaful life protection for the new generation, eliminating the need for agents, complex jargon, and unnecessary add-ons.
Founded by CEO Shazy Noorazman, Ouch! caters to Malaysia’s B40 and M40 income groups, offering transparent and accessible insurance without agents or complex terms.
Ouch! meets demand for affordable protection, ensuring ease of access and peace of mind in the local market.
Halogen
Halogen Capital Sdn Bhd led by industry veterans Liew Ooi Hann, Lucas Ooi, and Ng Moon Ho launched Malaysia’s first shariah-compliant Bitcoin unit trust fund, the Halogen Shariah Bitcoin Fund (HSBF).
The firm aims to innovate digital asset management, with plans to introduce more shariah-compliant funds like Ethereum and actively managed multi-coin unit trusts. This initiative underscores their dynamic approach to advancing digital asset investments in Malaysia.
The Halogen team.
Hata
Licensed by the Labuan Financial Services Authority as a Money Broker, Hata aims to become the leading digital asset platform for institutional investors and high-net-worth individuals across Southeast Asia.
Led by David Low, former APAC General Manager of Luno, Hata has secured conditional approval from the Securities Commission Malaysia (SC) as a Digital Asset Exchange (DAX) and Digital Broker (DB).
David Low, the co-founder and CEO of Hata ( second from the right)
Are you an early-stage startup looking to scale in 2024?
Pitch your startup in 30 minutes via Google Meets and stand a chance for investment opportunities and more.
We welcome tech startups from the pre-seed to pre-Series A stages, primarily in healthtech, fintech, deeptech, traveltech and insurtech.
